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How the world changed social media

By: Contributor(s): Series: Why we postPublisher: London : UCL Press, 2016Copyright date: ©2016Description: xxiv, 262 pages : color illustrations ; 24 cmISBN:
  • 1910634476
  • 9781910634479
  • 9781910634486
  • 1910634484
  • 1910634514
  • 9781910634516
Subject(s): LOC classification:
  • HM742 .M55 2016
  • HM851
Contents:
What is social media? -- Academic studies of social media -- Our method and approach -- Our survey results -- Education and young people -- Work and commerce -- Online and offline relationships -- Gender -- Inequality -- Politics -- Visual images -- Individualism -- Does social media make people happier? -- The future.
Summary: How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project's academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Book Book Whitecliffe Library General Shelves General HM 742 MIL (Browse shelf(Opens below)) Available 0013816

"This book is one of a series of 11 titles."--Page v.

Includes bibliographical references (pages 242-252) and index.

What is social media? -- Academic studies of social media -- Our method and approach -- Our survey results -- Education and young people -- Work and commerce -- Online and offline relationships -- Gender -- Inequality -- Politics -- Visual images -- Individualism -- Does social media make people happier? -- The future.

How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project's academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences.

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