Fashion studies : research methods, sites and practices /

Includes bibliographical references and index.

Introduction : Locating fashion/studies: research methods, sites and practices / Heike Jenss -- Section I. Approaching fashion and dress as material culture. Introduction / Heike Jenss -- In search of the everyday: museums, collections, and representations of fashion in London and New York / Cheryl Buckley and Hazel Clark -- "Humble" blue jeans: material culture approaches to understanding the ordinary, global, and the personal / Sophie Woodward -- Section II. Exploring fashion practices through ethnography : Ethnographic entanglements: memory and narrative in the global fashion industry / Christina H. Moon -- Urban fieldnotes: an auto-ethnography of street style blogging / Brent Luvaas -- Recasting fashion image production: an ethnographic and practice-based approach to investigating bodies as media / Stephanie Sadre-Orafai -- Exploring creativity: an ethnographic approach to studying fashion design pedagogy / Todd E. Nicewonger -- Section III. Mixed methods : Fitting sources, tailoring methods: a case study of Martin Margiela and the temporalities of fashion / Francesca Granata -- Mixing qualitative and quantitative methods in fashion studies: philosophical underpinnings and multiple masculinities / Susan B. Kaiser and Denise Nicole Green -- Action! or, exploring diffractive methods for fashion research / Otto von Busch -- Editing fashion studies: reflections on methodology and interdisciplinarity in The encyclopedia of world dress and fashion / Joanne B. Eicher.

The study of fashion has expanded into a thriving field of inquiry, with researchers utilizing diverse methods from across subject disciplines to explore fashion and dress in wide-ranging contexts. With an emphasis on material culture and ethnographic approaches in fashion studies, this groundbreaking volume offers fascinating insights into the complex dynamics of research and fashion. Featuring unique case studies, with interdisciplinary scholars reflecting on their practical research experiences, Fashion Studies provides rich and nuanced perspectives on the use, and mixing and matching of methodological approaches - including object and image based research, the integration of qualitative and quantitative methods and the fluid bridging of theory and practice. Engaging with diverse subjects, from ethnographies of model casting and street-style blogging, wardrobe studies and a material culture analysis of global denim wearing, to Martin Margiela's design and archival methods, Fashion Studies presents complex approaches in a lively and informative manner that will appeal to students of fashion, anthropology, sociology, cultural studies and related fields.