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The real business of photography /
Publication details: New York : Allworth Press : ASMP, ©2004.Description: vi, 217 pages : illustrations ; 23 cmISBN:- 1581153503
- 9781581153507
- TR690 .W45 2004
Contents:
Review: "This tell-all guide is written by one of the leaders in the photography business. Drawing from decades of experience as a working photographer and photographer's advocate, Richard Weisgrau debunks popular business myths and provides a common-sense approach to running a photography business."--Jacket.
1. Strategic visioning -- 2. Stock or assignment? -- 3. Business planning -- 4. Financial management -- 5. Market research -- 6. Market position -- 7. Productive promotion -- 8. Networking markets -- 9. Sales management -- 10. Sales technique -- 11. Preparing the estimate -- 12. Closing the deal -- 13. Sales negotiating -- 14. Getting paid.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Whitecliffe Library General Shelves | General | TR 690 WEI (Browse shelf(Opens below)) | 1 | Available | 0006814 |
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| TR 690 HER Pricing photography : the complete guide to assignment and stock prices / | TR 690 WEI The photographer's guide to negotiating / | TR 690 WEI The photographer's guide to negotiating / | TR 690 WEI The real business of photography / | TR 692 TIM Photography as a tool / | TR 721 PHO Photographing nature / | TR 721 SMI Sport in focus / |
Includes index.
1. Strategic visioning -- 2. Stock or assignment? -- 3. Business planning -- 4. Financial management -- 5. Market research -- 6. Market position -- 7. Productive promotion -- 8. Networking markets -- 9. Sales management -- 10. Sales technique -- 11. Preparing the estimate -- 12. Closing the deal -- 13. Sales negotiating -- 14. Getting paid.
"This tell-all guide is written by one of the leaders in the photography business. Drawing from decades of experience as a working photographer and photographer's advocate, Richard Weisgrau debunks popular business myths and provides a common-sense approach to running a photography business."--Jacket.
